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Perspective Selling Lead

Location: 

New Cairo, Cairo, EG, 11835

Requisition ID:  15249

Why work for us?
Driven by our purpose: Building progress for people and the planet. We are transforming to become the leader in innovative and sustainable building solutions. Holcim US offers an unparalleled range of innovative cement, aggregates, asphalt, concrete products and construction services that have been the foundation for infrastructure projects across the globe. To move the industry forward to a greener future we need people who are passionate about sustainability, are driven to shape and influence perception, and keen to build, grow and thrive in our high-performance culture. Are you ready to build progress with us?

 

Prescriptive Selling Lead

Job Purpose

 

The Prescriptive Selling role is responsible for promoting Lafarge’s product portfolio and sustainability solutions through impactful presentations and tailored business cases to consultants, government institutions, and key industry stakeholders. The position plays a pivotal role in influencing project specifications for mega projects, infrastructure, oil well cement, and mining developments. By coordinating closely with internal stakeholders—particularly quality and technical teams—the role ensures Lafarge solutions are embedded in early project design stages and positioned as the preferred choice for long-term value creation.

Key Responsibilities

 

1- Health & Safety:

  • Adhere to enforce relevant legislation and policies, and ensure that highest degree of safety and safe working practices are maintained.

 

2- Functional:

 

Value-Based Selling

  • Support and implement prescriptive/value-based pricing and selling methodologies.
  • Quantify and communicate the benefits of Lafarge products, positioning them beyond price.

Stakeholder Engagement & Influence

  • Map and influence key stakeholders such as consultants, architects, developers, and contractors.
  • Build trusted advisor relationships to promote Lafarge solutions at early design and decision-making stages.
  • Industry Leadership
  • Address industry challenges by representing Lafarge in seminars, lobbying activities, and technical forums.
  • Position the company as an innovative leader in sustainable construction and value creation.

Customer & Tender Engagement

  • Drive early engagement with customers, especially during the tender phase, to promote ECO Planet and other sustainable offerings.
  • Ensure Lafarge is positioned as the preferred partner in mega/infrastructure projects.

Cross-Functional Collaboration

  • Work closely with the Ready-Mix (RMX) team to deliver tailored solutions for large-scale projects.
  • Challenge plant and operations teams to align with prescriptive selling strategies and ensure delivery of high-quality solutions.

Segment Development

  • Manage the Oil & Mining segment, ensuring fit-for-purpose solutions and alignment with business strategy.
  • Provide segment-specific insights and solutions to strengthen market positioning.

Quality Advisory

  • Serve as a quality advisor across all segments, ensuring Lafarge products and solutions consistently meet customer and project requirements.

 

Education, Qualifications & Experience

 

Education: Bachelor’s degree in Engineering or related field. (Civil – Chemical – Petroleum)

 

Technical Skills & Experience:

  • Strong knowledge of value-based/prescriptive selling techniques.
  • Proven ability to engage and influence key industry stakeholders.
  • Experience with mega/infrastructure projects and sector-specific solutions (Oil & Mining preferred).
  • Excellent communication, presentation, and negotiation skills.
  • Strategic mindset with strong problem solving and influencing abilities.
  • Ability to collaborate cross-functionally and challenge operational practices constructively
  • 7+ years of experience in business development, consultative/solution selling, or construction materials.

 

 

WHO ARE LAFARGE PEOPLE?
Lafarge people are passionate about finding better ways to build. They embrace innovation and improvement with a pioneering spirit. They work as trusted partners, creating better solutions and experiences for their customers, communities, and colleagues.

YOUR LAFARGE EXPERIENCE
At Lafarge, there is endless opportunity for you to play your part. Whether you’re in a technical, managerial, or frontline role, you can shape a career that works for you. With us you’ll have the chance to embrace the passion we share for our planet. You’ll be encouraged to seek out diverse perspectives, share your ideas, and build the skills and connections you need to perform at your best. Because it’s only when we work together in a culture where everyone thrives, that we can build the world we all want to live in.

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